Roaring Lion Energy Drink is an energy drink served through bar guns that refers to themselves as the Redbull alternative. It is based in Sun Valley, California and has been in business since 2001. RLED was founded as a virtual company that was funded by the change in their back pocket. Their financial constraints forced them to have employees working out of their homes, outsource production, and rely on email.
Besides having their office employees, the company has about 26 field sales reps around the country. With such a spread out team, there is no other option but to have a virtual office for their sales reps to collaborate. Before HyperOffice, RLED was only using email and had started looking into sale specific intranet solutions, except the products they found werenâ€™t very price-friendly.
When RLED found HyperOffice and started the trial, they found it to be an â€śelegant solution that works wellâ€ť. The company uses HyperOffice as a virtual office, literally. Daily reports are shared between sales reps and managers. Company updates and news are broadcasted through the group portals. RLED simply â€ścannot live without HyperOfficeâ€ť.